The Anatomy of a Google Search Ad [with Diagram]
So, you've heard about Google Ads (or Google Adwords, as they used to be called), but ...
The Do Good Grant Experience: The Story Behind Our Nonprofit Program
“So, what does everybody think?” Christopher Ryan, the CEO of SIX Marketing, asked the ...
SIX Perspective: How Agencies Can Help Small Marketing Departments
Marketing agencies are made up of marketers from various backgrounds. Some, myself ...
The 3 Types of ABM & When to Use Them
Account-based marketing, or ABM, isn't a one-size-fits-all solution for B2B companies. ...
The 411 on Business Listings & Local SEO
6 Noteworthy Marketing & Advertising Agencies in Saratoga Springs, NY
Finding the right agency to work with is crucial to successful marketing. Not everyone we ...
Your Guide to a Successful Logo Redesign (& How We Redesigned Ours)
If the heart of your brand is the people behind it, the face of your brand is your logo. ...
SIX Spotlight: Kyleigh Cohan - Part Two
We put the Human in "Be Human."
Should You Hire a Marketing Agency or In-House Marketing Staff?
A lot of organizations reach the point where their time, knowledge, and team bandwidth ...
SIX Spotlight: Brendan Lantieri
We put the Human in "Be Human"
SIX Spotlight: Connor Hotaling
We put the Human in "Be Human"
Your Account-Based Marketing Handbook for B2B
Attempting to get as many leads as possible at one time is not only exhausting, but it’s ...
5 Tips for Tackling Controversial Content
Politics, Religion, and Sports... Oh My!
The Top 10 Social Media Influencers of 2021 You Should Follow
Social media is always changing. These rapid changes can cause challenges for marketers ...
What is the "Cookie Apocalypse," and How Can Marketers Survive It?
What is the Cookie Apocalypse? (gasp) In February 2020, Google announced that it will be ...