SIX Blog

Hope Relly-Cobb Oct 26, 2021 7 min read

The 3 Types of ABM & When to Use Them

Account-based marketing, or ABM, isn't a one-size-fits-all solution for B2B companies. ...

Howard Litwak Jan 05, 2018 5 min read

Up Your Sales and Marketing Game

If you want to acquire specific high-value customers, the traditional marketing approach ...