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Hope Relly-Cobb

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Director of Content & Senior Analyst | SIX Marketing

Blog Post by Hope Relly-Cobb

Hope Relly-CobbMar 04, 20226 min read

6 Common Small Business Marketing Mistakes

There are many marketing problems facing small businesses. A lack of marketing budget, ...
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Hope Relly-CobbFeb 15, 202210 min read

The 3 Most Annoying Marketing & Sales Tactics (& How to Humanize Them)

A while back, we conducted a very scientific study (read: a LinkedIn poll) to see what ...
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Hope Relly-CobbFeb 08, 20222 min read

6 Noteworthy Marketing & Advertising Companies Near Albany, NY

Looking for a marketing company based in the Albany, NY area? There are dozens of ...
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Hope Relly-CobbJan 25, 20229 min read

How Data Privacy Is Impacting Advertising & Why Content Marketing Could Be the Solution

Do you ever get the feeling like advertisers are watching your every move on the ...
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Hope Relly-CobbJan 12, 20227 min read

Want to Improve Your Marketing ROI? Start by Asking These 6 Questions

The purpose of marketing is to grow your business, so seeing a return on investment (ROI) ...
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Hope Relly-CobbDec 01, 20218 min read

SIX Perspective: How Agencies Can Help Small Marketing Departments

Marketing agencies are made up of marketers from various backgrounds. Some, myself ...
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Hope Relly-CobbOct 26, 20217 min read

The 3 Types of ABM & When to Use Them

Account-based marketing, or ABM, isn't a one-size-fits-all solution for B2B companies. ...
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Hope Relly-CobbSep 28, 202110 min read

Your Guide to a Successful Logo Redesign (& How We Redesigned Ours)

If the heart of your brand is the people behind it, the face of your brand is your logo. ...
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Hope Relly-CobbSep 15, 202112 min read

Should You Hire a Marketing Agency or In-House Marketing Staff?

A lot of organizations reach the point where their time, knowledge, and team bandwidth ...
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